The American Rental Association (ARA) and the ARA Foundation have designated October as “ARA Makes a Difference in Your Community Month.” As a result, the association and Foundation are celebrating and sharing how those in the equipment rental industry are giving back to their communities.
“We started this campaign in October 2012 as a way to honor those who give so much to their communities,” says Jenni Venema, ARA Foundation director of development. “We had so many wonderful responses that we decided to do it all again this October. We know that those in rental are a very giving group. Many rental operators and their employees already have responded, but we know there are so many more in the rental community who give back in different ways. We want to hear your stories of how you give back and make a difference.”
Whether you give back as a group or an individual, let ARA know. “Your generosity doesn’t have to be a huge affair. We just want to recognize and honor everyone’s giving efforts,” Venema adds.
Send your information on how you and those in your rental operation give back — along with photos if you have them — to Venema at firstname.lastname@example.org. If you have questions, contact her at 800-334-2177, ext. 236.
Those who share their stories will be recognized in the weekly e-newsletter Rental Pulse and on the ARA Foundation website, and receive a certificate of appreciation as well as a “Thank you” at The Rental Show 2014.
ARA and the ARA Foundation ask that you help show how those in rental support their communities as your activity could spark an idea for others.